“Built to Love” Music Video
YouTube, Kurt Hugo Schneider
VR has brought new meaning to the phrase "feel the music” when it’s all around you. YouTube creator Kurt Hugo Schneider has one of the most popular music channels on the platform with more than 9.8M subscribers and 2.5B views. Known for his technically challenging one-take music videos, Kurt and fellow YouTube creator Sam Tsui approached Spherica to produce the world's first one-take music video in VR. Spherica upgraded its rover and hardware stabilization technology to work seamlessly with the heavy, high-end Google Odyssey camera that is constantly on the move. The video gained more than 420K views and earned a top-30 music experience spot on YouTube's Virtual Reality Music list.